About the Logo
Building the visual identity of the Conference
The theme of the 22nd IUHPE World Conference on Health
Promotion inspired the visual identity of the event that symbolizes an integrative
look at people in the context of their lives, reinforcing an identity from local
to global, and that represents a space of engagement and learning. In the logo
drawing appears the outline of Museum Oscar Niemeyer (MON).
In the logo drawing appears the outline of Museum Oscar Niemeyer (MON). This
Museum is a public space in Curitiba dedicated to the exhibition of Visual Arts,
Architecture, Urbanism, and Design. It was opened in 2003,named as the author
of the project, the well recognized Brazilian architect Oscar Niemeyer. Inspired
by the tree symbol of Paraná, pine-of-Paraná (Araucaria angustifolia),
it is popularly known as the “Eye Museum”. The Museum develops projects
that reinforce its social mission and commitment to democratize access and to
support human development.